Yes, it is an analogue watch works just like a regular analogue watch. The only but the major difference is that it has a USB plug both for recharging the battery and for fastening it on your wrist. Many people have experienced that when you want to wear your favorite watch after not using it for a while, it is out of battery and the watch goes back to the collector's shelf because you don't have the right kind of "button" battery. This Plug-in Watch solves the problem. The idea behind this piece is that we can start making changes with what we have as much as with new gadgets.